The Business Weekly 5 - 8th February
Welcome to this week's EzyBusiness Weekly 5. The perfect material to recap the business events of the past week to help you develop your application exam skills.
This week's top 5 business stories, as chosen by our team:
Interserve - Just how and why has the firm run into problems? What is the rescue plan? What impact will this have on Interserve's stakeholders?
Nissan - Why is the firm relocating production to Japan? What are the external influences behind the move?
Spotify - What does the firm's recent acquisition activity suggest about the company's strategy? How does this apply to Ansoff's Matrix?
Ikea - What type of innovation is the Swedish firm thinking about offering the market? What benefits will this provide the firm with if extended across its entire business model?
Monster Beverages - What is the trademark row between the firm and Monsta Pizza? On what business grounds can forms of intellectual property be protected?
For each topic, we have designed a question to help your students use the skills they have developed in class and apply them to real-world situations.
Stay tuned for further editions of the Weekly 5 released on Friday's during term time!